SEM Training

SEM training

IICT Training Institute, provides real-time and placement focused SEM training. Our SEM Training Course includes basic to advanced level and our SEM course is designed to get the placement in good MNC companies as quickly as once you complete the SEM courses with placement. Our SEM trainers are SEM certified experts and experienced working professionals with hands on real time multiple SEM projects knowledge. We have designed our SEM course content and syllabus based on students requirement to achieve everyone's career goal. In our SEM training program, you will learn from the scratch to advanced level along with SEM real time project and SEM placement training.

IICT Training Institute Chennai Centre offers SEM Courses with choice of both online and classroom training in  Chennai. IICT is awarded as the best SEM Certification Institute. Our SEM training centers are equipped with lab facilities and excellent infrastructure. We have the best SEM training institutes with placement, also provide SEM certification training path for our students. Through our SEM Training Center, we have trained more than 5000+ students and placed 2000+ students through our training and placement program.

Training Batchs


Weekdays Training 01-03-2024 31-03-2024 Monday - Friday
Weekend Days Training 01-02-2024 31-03-2024 Saturday - Sunday
Fast Track Training 01-03-2024 16-03-2024 Monday - Friday

Syllabus of SEM Course

MODULE 1: BASICS of DIGITAL MARKETING

  • Introduction To Online Digital Marketing
  • Importance Of Digital Marketing
  • How did Internet Marketing work?
  • Traditional Vs. Digital Marketing
  • Types of Digital Marketing
  • Increasing Visibility
  • Visitors’ Engagement
  • Bringing Targeted Traffic
  • Lead Generation

MODULE 2: ANALYSIS AND KEYWORD RESEARCH

  • Market Research
  • Keyword Research And Analysis
  • Types Of Keywords
  • Tools Used For Keyword Research
  • Localized Keyword Research
  • Competitor Website Keyword Analysis
  • Choosing Right Keywords To The Project

 MODULE 3: SEARCH ENGINE OPTIMIZATION (SEO)

  • Introduction To Search Engine Optimization
  • How Did Search Engine work?
  • SEO Fundamentals & Concepts
  • Understanding the SERP
  • Google Processing
  • Indexing
  • Crawling

MODULE 4: ON-PAGE OPTIMIZATION

  • Domain Selection
  • Hosting Selection
  • Meta Data Optimization
  • URL Optimization
  • Internal Linking
  • 301 Redirection
  • 404 Error Pages
  • Canonical Implementation
  • H1, H2, H3 Tags Optimization
  • Image Optimization
  • Landing Page Optimization
  • No-Follow And Do-Follow
  • Creating XML Sitemap
  • Robot.txt

MODULE 5: OFF-PAGE OPTIMIZATION

  • Link Building Tips & Techniques
  • Difference Between White Hat And Black Hat SEO
  • Alexa Rank, Domain
  • Directory Submission
  • Social Bookmarking Submission
  • Search Engine Submission
  • Web 2.0 Submission
  • Article Submission
  • Image Submission
  • Video Submission
  • Forum Submission
  • PPT Submission
  • PDF Submission
  • Classified Submission
  • Business Listing
  • Blog Commenting
  • Citations
  • Profile link creations
  • Infographics Submission

MODULE 6: SEO UPDATES AND ANALYSIS

  • Google Panda,
  • Penguin,
  • Humming Bird Algorithm
  • Google Penalties
  • SEO Tools For Website Analysis And Optimization
  • Competitor Website Analysis And Backlinks Building
  • Backlinks Tracking, Monitoring, And Reporting

MODULE 7: LOCAL BUSINESS & GOOGLE MAPPING

  • Creating Local Listing In Search Engine
  • Google Places Setup (Including Images, Videos, Map Etc)
  • Search Engine Visibility Reports
  • Verification Of Listing
  • Google Reviews

MODULE 8: GOOGLE ADS OR PAY PER CLICK MARKETING (SEM)

  • Google Ads
  • Introduction To Online Advertising And Adwords
  • Ad words Account And Campaign Basics
  • Ad words Targeting And Placement
  • Ad words Bidding And Budgeting
  • Ad words Tools
  • Opportunities
  • Optimizing Performance
  • Ads Type
  • Bidding Strategies
  • Search Network
  • Display Network
  • Shopping Ads
  • Video Ads
  • Re-marketing
  • Performance Monitoring
  • Reports

MODULE 9: SOCIAL MEDIA OPTIMIZATION (SMO)

  • Social Media Optimization
  • Introduction To Social Media Networks
  • Types Of Social Media Websites
  • Social Media Optimization Concepts
  • Facebook, LinkedIn,
  • YouTube, Pinterest,
  • Hashtags
  • Image Optimization

MODULE 10: SOCIAL MEDIA MARKETING (SMM)

  • Facebook Optimization
  • Fan Page Vs Profile Vs Group
  • Creating Facebook Page For Business
  • Increasing Fans And Doing Marketing
  • Facebook Analytics
  • Facebook Advertising And Its Types In Detail
  • Creating Advertising Campaigns,
  • Payment Modes
  • Introduction To Twitter
  • Creating Strong Profiles On Twitter
  • Followers, ReTweets, Clicks,
  • Conversions, HashTags
  • LinkedIn Optimization
  • What Is LinkedIn?
  • Individual Profile Vs. Company Profile
  • Branding On LinkedIn
  • Marketing On LinkedIn Groups
  • Tools & Techniques

MODULE 11: GOOGLE WEB ANALYTICS

  • Getting Started With Google Analytics
  • Navigating Google Analytics
  • Real-Time Monitoring
  • Audience
  • Acquisition
  • Traffic Sources
  • Behavior
  • Content
  • Visitors
  • Live Data
  • Demographics

MODULE 12: WEBMASTER TOOLS

  • Adding site and verification
  • Setting Geo-target location
  • Search queries analysis
  • Filtering search queries
  • External Links report
  • Crawls stats and Errors
  • Sitemaps
  • Robots.txt and Links Removal
  • HTML Suggestion

MODULE 13: CREATING A NEW SIMPLE WEBSITE

  • Creating A Simple Website For Your Business

MODULE 14: INTERVIEW PREPARATION

  • Resume Preparation
  • Interview Question Preparation

SEM Training Course Highlights

1) Our Training Center batch sizes are generally very small size 3-5 members OR 1 to 1 also, so students receive direct, hands-on training from us.

2) 100% practical training only. It is not a slide show training program / theory class program. 

3) At the end of this class, definitely you will refer your colleagues / friends / relatives for our training.

4) Conducting regularly online SEM training for US peoples in all time zones (PST,CST,EST,HST,MST)

5) Installation of Softwares in your desktop / laptop will be done.

6) Will be provided self evaluation testing software, exam simulator, dumps & books with this training.

7) Continuous support is provided for any of your on-site problems. Assistance will be provided and you will be recommended to some of IT development firms.

Why Enroll with IICT for SEM Training Course ?

1) Two days free trial - If candidate likes this course, these days are adjusted in his actual schedule.

2) Live Project Exposure of Fortune companies.

3) Training by Subject Matter experts from CMM Level 5 companies

4) Both Online and Classroom Training offered at SEM

5) Our basic course worth more than the advanced course of other institutes/freelancers.

6) Free Interview preparations.

7) 100% free assistance for SEM certifications.

8) Practical and Hands on Training for SEM Course .

9) 100 % guarantee in succeeding the certification at affordable fees.

10) Also provide online training to students of foreign countries.

SEM Trainer Profile

 

  • More than 10+ Years of Experience.
  • Trained more than 5000+ students in a year.
  • Strong Theoretical & Practical Knowledge.
  • SEM Certified Professionals with High Grade.
  • Well connected with Hiring HRs in multinational companies.
  • Expert level Subject Knowledge and fully up-to-date on real-world industry applications.
  • Trainers have Experienced on multiple real-time projects in their Industries.
  • Our Trainers are working in multinational companies such as CTS, TCS, HCL Technologies, ZOHO, Birlasoft, IBM, Microsoft, HP, Scope, Philips Technologies etc

 

SEM Placement Training

  • More than 5000+ students Trained
  • 2000+ students Placed
  • 1100+ Interviews Organaized
  • Strong Theoretical & Practical Knowledge
  • SEM certified Professionals

REGISTER NOW

FAQS

Frequenty Asked Questions

Web Designing Course at IICT is designed & conducted by Web Designing experts with 10+ years of experience in the Web Designing domain Only institution in Chennai with the right blend of theory & practical sessions In-depth Course coverage for 45+ Hours More than 15,000+ students trust IICT Affordable fees keeping students and IT working professionals in mind Course timings designed to suit working professionals and students Interview tips and training Resume building support Real-time projects and case studies.
We are proud to state that in the last 10+ years of our operations we have trained over 25,000+ aspirants to well-employed IT professionals in various IT companies.
Our courseware is designed to give a hands-on approach to the students in Web Designing. The course is made up of theoretical classes that teach the basics of each module followed by high-intensity practical sessions reflecting the current challenges and needs of the industry that will demand the students’ time and commitment.
More than 10 years we are into Web Designing Training domain. We are doing training across Chennai.
We at IICT believe in giving individual attention to students so that they will be in a position to clarify all the doubts that arise in complex and difficult topics. Therefore, we restrict the size of each Selenium batch to 5 or 6 members.
We are happy and proud to say that we have strong relationship with over 600+ small, mid-sized and MNCs. Many of these companies have openings for Web Designing Specialist. Moreover, we have a very active placement cell that provides 100% placement assistance to our students. The cell also contributes by training students in mock interviews and discussions even after the course completion.
Our Web Designing faculty members are industry experts who have extensive experience in the field handing real-time application and completing mega real-time projects in Web Designing in different sectors of the industry. The students can rest assured that they are being taught by the best of the best from the Web Designing industry.
We accept Cash, Card, Bank transfer and G Pay.
You will receive IICT globally recognized course completion certification.
Yes, IICT provides group discounts for its training programs. To get more details, visit our website and contact our support team via Call, Email, Live Chat option or drop a Quick Enquiry. Depending on the group size, we offer discounts as per the terms and conditions.

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